HOT MARKET
As part of continued efforts to motivate home buyers and sellers in the Greater Houston area to take advantage of unique market conditions, we created a targeted email, accompanying landing page, and digital ads showcasing key market statistics and exclusive programs that would drive leads to take immediate action.
The result? An email open rate of 26.66% (compared to 19.17% industry standard), ads that performed above industry average on engagement ranking and conversion ranking, and the conversion of 14 leads into clients of The Loken Group.